The End of the Counter 2012 Directed by Laura McGann

The End of the Counter captures the moment in 1965 when grocery shopping changed forever. Matt Melia transformed the experience when he put baskets in the hands of Irish housewives and gave them the run of the shop. With the birth of the supermarket, suddenly self-control was a vital commodity!

Country Ireland
Production Country Ireland
Language English
Spoken Language English
Gnere Documentary
Production Company Fís Éireann/Screen Ireland
Release Date 1 November 2012
14 mins