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Media Primer 1970 Directed by Raindance , Ira Schneider
Raindance's Media Primers reflect the group's iconoclastic theories of television and video, and their engagement with alternative and mass media, pop culture and the counter-culture. The themes addressed - media manipulation, the camera's role in modifying individual behavior - illustrate their experiments with the technological and conceptual underpinnings of 1/2-inch portable video.
